"If you were born before 1990, you are considered to be a digital immigrant...'     -Marc Prensky

ySafe was founded in response to an increasing concern from Australian parents, voicing that they needed more information about what their children were doing in the online world.

The biggest issue in technology at the moment is that parents are always behind the 8-ball. In the technological world that we live in, children are the experts in the arena of social media and cyber safety. ySafe aims to give the power and control back to parents, and provide them with the skills and knowledge that they need to keep their kids safe online.

But it doesn't stop there. The ySafe philosophy is that cyber safety applies to everyone. Parents can support their children in staying safe online. Schools can support parents and students, whilst protecting their own reputations and managing online incidences. Businesses can protect their online identity and promote positive online professional conduct for all employees. 

Cyber safety is everyone's responsnility. We are here to help you figure out how to keep yourself, your family, your school and your business safe online.

Meet the Founder

Jordan is a registered Psychologist with a Masters degree in Clinical Psychology. Jordan's professional background involves working with children and adolescents in clinical and outreach settings, with a particular focus on mental health  issues relating to social media and internet gaming addiction.

After several years of working in the community development field, Jordan had been supporting a growing number of families with trying to manage their child's online behaviour. One of the main issues that Jordan had noticed was how little support there was available to families, particularly in relation to how encompassing social media and technology was in young people's lives. This was an issue that was not going to go away anytime soon, and parent's were crying out for help.

Jordan began ySafe to bridge this knowledge gap, and to ease the fear of parents that their children know more about this area than what they do. Jordan also wanted to offer a unique perspective as a Gen Y. Having gone through her adolescence with social media herself, Jordan aims to provide parents with unique insight as to what it actually means to grow up as a teenager with social media, and how as parents we can manage this strategically, immediately and of course, as pain-free as possible.